Privacy policy
Optivex Labs collects the minimum information needed to take your order, ship it, and answer your questions. We don't sell it. This page explains what we hold, who processes it on our behalf, and how to get it back or deleted.
Who we are
This site is operated by [[LEGAL BUSINESS NAME]], trading as Optivex Labs, of [[FULL BUSINESS ADDRESS]]. In this policy, "we" and "us" mean Optivex Labs, and "you" means anyone visiting or ordering from optivexlabs.ca.
We handle personal information in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation.
What we collect
| Category | Examples | Source |
|---|---|---|
| Order information | Name, email, phone, billing and shipping address, items ordered | You, at checkout |
| Payment information | Card type, last four digits, authorization result | Our payment processor |
| Account information | Login credentials, order history, saved addresses | You, if you create an account |
| Communications | Emails, contact form submissions, product reviews | You |
| Device and usage data | IP address, browser, pages viewed, referring site | Automatically, via cookies |
We never see your full card number. Payments are processed directly by our payment provider; card details are transmitted to them and are not stored on our systems.
We do not ask for, and you should not send us, health information. We do not collect information about how you use our products.
Why we collect it
- To process, fulfill and deliver your order, and to handle returns and claims
- To send transactional messages — order confirmations, shipping notices, support replies
- To verify eligibility to purchase and screen for fraud and chargeback risk
- To meet our legal, tax and record-keeping obligations
- To improve the store, our product range and our support, using aggregate analytics
- To send marketing email, where you have opted in
Who we share it with
We share personal information only with service providers who need it to do their job for us, and only for that purpose. We do not sell personal information, and we do not rent or trade customer lists.
- Shopify — hosts the store and processes orders
- Our payment processor — authorizes and settles payments
- Shipping carriers — receive the name and delivery address needed to deliver the parcel
- Klaviyo — sends transactional and marketing email on our behalf
- Judge.me — collects and displays product reviews
- Analytics and advertising providers — receive pseudonymous usage data as described below
We may also disclose information where required by law, a court order, or a lawful request from a government or regulatory authority, or to establish or defend a legal claim.
Cookies and tracking
Cookies are small files stored by your browser. We use them to keep your cart working across pages, keep you signed in, remember preferences, and measure how the store is used.
We use the Meta Pixel and Conversions API to measure the performance of our advertising. This shares a pseudonymous identifier and event data — such as a page view or a purchase — with Meta. You can limit this through your browser settings, your device's ad-tracking controls, and the ad preferences in your Meta account.
Blocking all cookies will prevent checkout from functioning.
Marketing email
We send marketing email only to people who have opted in. Every message includes a one-click unsubscribe link, and we honour it immediately. Unsubscribing from marketing does not stop transactional email about an order you've placed.
Our commercial email complies with Canada's Anti-Spam Legislation (CASL).
Where it's stored, and for how long
Our platform and service providers store data on servers located in Canada, the United States and elsewhere. Information stored outside Canada is subject to the laws of that country and may be accessible to its courts and law enforcement.
We retain order and transaction records for seven years to meet Canadian tax and business record requirements. Marketing contact data is retained until you unsubscribe or ask us to delete it. Support correspondence is retained for two years.
Your rights
You can ask us to:
- Tell you what personal information we hold about you
- Provide a copy of it
- Correct anything inaccurate or incomplete
- Delete it, where we're not required to keep it by law
- Withdraw your consent to marketing at any time
Email support@optivexlabs.ca and we'll respond within 30 days. We may ask you to verify your identity first. If you're not satisfied with our response, you can complain to the Office of the Privacy Commissioner of Canada.
Security
The store runs over TLS encryption, payment data is handled by a PCI-DSS compliant processor, and access to customer records is limited to people who need it. No system is perfectly secure, and we can't guarantee absolute security — but if a breach affects your information and creates a real risk of significant harm, we will notify you and the Privacy Commissioner as required by law.
Minors, changes and contact
This store is not directed at anyone under the age of majority, and we do not knowingly collect their information. If you believe a minor has provided us with personal information, contact us and we will delete it.
We may update this policy. The date at the top reflects the current version, and material changes will be posted here before they take effect.
Privacy questions: support@optivexlabs.ca, or write to [[FULL BUSINESS ADDRESS]].
See also our Terms of Service.